FOLLOW THE MONEY

August 10, 2026•3 min read

FOLLOW THE MONEY

Billing, Financial Landmines, and the “F” Word (Fraud) Every Counselor Should Know

Let's be honest: nobody became a therapist because they dreamed of CPT codes. You wanted to help people process trauma, not process claims. And yet — plot twist — billing has quietly become one of the fastest-growing categories of licensing board complaints and legal headaches for mental health clinicians. Turns out the thing standing between you and a board investigation isn't always a messy dual relationship. Sometimes it's a Tuesday afternoon superbill.

So grab your coffee (and maybe your last three months of invoices), because we're going there today.

The Errors That Sneak Up on Good Clinicians

Most billing violations aren't villain-twirling schemes — they're honest mistakes that quietly snowball:

•Upcoding — billing a 60-minute session code (90837) when the session ran 42 minutes. Your client got great care. Your billing just told a different story.

•Ghost billing no-shows — submitting a claim as if the session happened when the client was, in fact, a no-show. Insurance doesn't care that you would have had a great session.

•Telehealth code confusion — using in-person codes/modifiers for a virtual session (or vice versa). Auditors love this one.

•Double-dipping — charging the client's card and billing insurance for the same session, then forgetting to reconcile.

•Copay waivers on autopilot — routinely waiving copays “to be nice,” without a documented policy. Many payers consider this inducement — a nice way of saying “insurance fraud with good intentions.”

None of these require a mustache-twirling villain. They require a busy week, a distracted EHR click, and zero documentation trail to explain it later.

Fraud: The Actual Scary Stuff

This is where it stops being an “oops” and starts being a “Ma'am, please step away from the keyboard” situation:

•Phantom billing — invoicing for sessions that never happened, period.

•Unbundling — billing separately for services that should be billed as one package, to squeeze out more reimbursement.

•Fraud committed against you — a billing company skimming claims, a “credentialing service” that's actually a scam, or staff quietly embezzling from your practice. Yes, this happens to well-meaning clinicians constantly.

If you discover fraud — your own error or someone else's — most jurisdictions treat prompt correction and disclosure far more favorably than silence. Boards (and insurers) generally punish concealment much harder than the original mistake.

Your Five-Minute Self-Audit

Ask yourself, right now, honestly:

•Do my session notes' start/end times actually match the CPT code I billed?

•Is my sliding scale a written policy, or a feeling?

•Have I ever billed a no-show as if it happened? (No judgment. Just… fix it.)

•Could I explain every fee adjustment I've made this year, in writing, to a board investigator?

•Do I actually know what my billing service or EHR is submitting on my behalf? (I’m still responsible.)

If you flinched at any of these — good news, that's exactly the point of self-audits.

Staying Off the Board (Billing Edition)

•Put your fee, cancellation, and fee-adjustment policies in writing, and follow them consistently.

•Reconcile clinical notes against billed claims regularly — not just at tax time.

•Choose a billing partner or EHR with a visible audit trail, not a black box.

•Document every fee arrangement the moment it happens.

•When in doubt, correct it, document it, and move on — a fixed mistake is a footnote; a hidden one is a headline.

Because here's the truth: licensing boards investigate a billing complaint with exactly the same seriousness as a clinical one. Your notes are your defense either way. Document like your license depends on it — because, well, it does.

Ethics doesn't have to be boring. But your bookkeeping absolutely should be.

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Susan Meyerle

Susan Meyerle

Ethics Advisor, Author, Speaker, President of Insight EAP, CEO of Life Resources

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